Archive for February 26th, 2010

InlandSoCal.com/iguide/movies and How DSLR Videography Takes the Main Stage

Friday, February 26th, 2010

I’m blogging for http://www.inlandsocal.com/iguide/movies/ now, under their sub-heading “Inland SoCal Filmmakers”.

Here is the blog that was published Feb 22, 2010 from http://www.inlandsocal.com/iguide/movies/content/your_films/stories/movies0222dslr.1428f70a0.html

DSLR Videography Is Taking the Main Stage

by Eric Harnden

In April, I was on the Digital Production Buzz talking about finding deals when building your studio. I wrote up more about that here:http://wordpress.quintessentialstudios.net/?p=86

From that post I said, “A little more on knowledge: Overall knowledge of your subject can always be improved, and for me, I spend a lot of time going to expos (like Createasphere, DV Expo and NAB*); Seminars, Meetups and User group meetings (like LAFCPUG**) and I most always learn something new. In fact, I was surprised that I knew more about the Silicon Images’s SI-2K camera*** than a Moviola camera rental rep…. All because I had just seen it demoed and talked about at another event…. Of course he knew a LOT more about EVERY other camera out there and a TON about compression and data rates of the different cameras and, so, I did learn things from him.”

Last week, I went to an Orange County Meetup given by the MCAI-OC (Media Communications Association International Orange County). It was called “ALL About DSLR (Digital Single-Lens Reflex) Videography” and I learned all about the hot new Canon cameras that are now being used to shoot video, not just for home fun but for commercial video and movies. It was a very comprehensive event covering pre-production, production and post. Canon reps were there and Rob Terry showed how he used them to shoot 40 commercial spots in two days for the Kellogg garden company! While I have read and watched a lot of videos on the web of what’s being done with these cameras, I didn’t know the actual workflows of them. This is mainly because I am not shooting with them yet and so haven’t delved into them that much.

The tide is rising, though, on their impact upon the indie film world and I figured it was about time to dive a little deeper into this wave!

The Canon EOS Rebel T2i EF-S, retail price $899

The very next day, I attended the Createasphere Entertainment Technology Expo in Universal City and one of the main events was the Canon Intensive Workshop, where, you guessed it, they covered the exploding market and uses of these new cameras. These cameras are being used to shoot movies now. George Lucas is using them right now at Skywalker Ranch for some shots in his upcoming feature, Red Tails.

If that wasn’t enough, I decided to take part in “From the Camera to the Web – Your Files and What to Do With Them” and “Sound – An Audio Primer for DSLR and Small Crew Productions” not really realizing they were both part of the “DSLR Video Track”. And so, I ended up learning more than I ever wanted to know about DSLRs and working with them.

During these two days of intensive DSLR videography training, I meet some great people who said they would be willing to trek on down to the IE and give the Independent Filmmakers of the Inland Empire presentations. So, stay tuned for an announcement about that.

Meanwhile, I picked up a bunch of free magazines to give out at our next meetup. Another benefit from expos, lots of free swag!

Speaking of which, I am in talks with DV Expo who are going to offer the IFIE’s free and discounted passes to their September 2010 show in Pasadena, CA.

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*NAB, National Association of Broadcasters. They put on an annual week-long expo  in Las Vegas every April.

**LAFCPUG, Los Angeles Final Cut Users Group. Meets every 4th Wednesday of the month in Hollywood.

***The camera used to film Slumdog Millionaire.

The Independent Filmmakers of the Inland Empire meets every 3rd Wednesday of the month. Click here for more information.